Like any business, you have a brand. If your brand is strong, it might be “100% guaranteed.” Or “Always on time.” You may be known for having an open heart. A generous soul. A guaranteed laugh.
If your brand is feeling a little tarnished, you have the power to change that simply by showing up – physically and mentally. When you show up to a conversation, you listen with intent. When you show up to a function, you show up on time and fully take part. You make promises only when you know you can keep them.
You can spit-shine your brand by making things just a bit better, by doing something beyond what’s expected without looking for recognition or reward. You go to a party and bring something nice. Then you stay a few minutes after to help clean up. You straighten a pile in a store or put something back on a hanger. You pick up trash when you see it on the street. You listen when someone wants to talk. You remember a detail they tell you, and follow up on it. You meet someone new and say, “We should get together for coffee!” Then you make sure that happens.
If I can be broad about this, I think your brand is what connects you to the Universe, and I know it’s what connects you to your community. If you’re feeling a little disconnected from either, that’s a great clue that it’s time to turn in to yourself and think about what you can do to reach out. To make someone’s day a little better. To bring a little more joy and organization to the world.
It’s risky. There’s no guaranteed reward. People may think you’re strange. And it’s your brand. It’s the mark that you’ll leave here.
I hope you have a great day and a lovely weekend! I’ll leave you with a shot of Grace today. This one makes me laugh 🙂
Want to see other posts on this blog? There’s a small link below to the left that will take you to the most recent post. Or check out the column on the right to see what other folks are reading. Please try the “search” box at the top of the page if you’re looking for something specific.
If you’re reading this on your phone, all of that is below.
I welcome your thoughts and suggestions for future posts!